On the afternoon of October 24th, the 7th China Dengdu Industry Summit Forum was held in Dengdu Ancient Town Conference Center. This forum is hosted by China Lighting Association, co-organized by Zhongshan Guzhen Productivity Promotion Center and Guzhen Lighting Newspaper, and co-organized by Zhongshan Lighting Industry Association. More than 300 people from all over the country, including experts and scholars, heads of lighting companies, representatives of distributors, and representatives of relevant institutions, attended the meeting. Mr. Liu Kefeng, Vice President of Shenzhen Jiawei Photovoltaic Lighting Co., Ltd. and Vice President of Zhongshan Pinshang Lighting Co., Ltd., was invited to attend the forum and delivered a keynote speech.

Forum launching ceremony

The 7th China Lighting Capital Industry Summit Forum aims to conduct in-depth discussions on hot topics such as the current channel construction of the lighting industry, the future of lighting companies, intellectual property rights protection, and intelligent lighting, so as to help the sustainable development of the lighting industry.

At the meeting, Vice President Liu Kefeng gave a keynote speech on "How can dealers keep pace with the times in the LED era", aiming at "Intensifying competition in the industry, where is the road for lighting companies?" and "How can dealers transform and upgrade to keep pace with the times?" "Two major issues, share his views on the development of the lighting industry, and put forward suggestions on the future development of lighting companies and how dealers should transform and upgrade.

Forum activity site

The development of the industry must go through the baptism of years and various tests, the survival of the fittest and the survival of the fittest. Liu Kefeng pointed out that in recent years, many companies have seen the huge opportunities brought by LED lighting. They have not fully evaluated the situation, and considered the company's long-term strategy and short-term tactics. At the same time, in recent years, dealers have seen wave after wave of corporate investment promotion, which is very lively. However, when they become agents, they find that there are problems with the delivery of business, problems with the quality of business, and inventory. Sales are not going up, the store has a lot of business but no business. At present, the competition in the industry is intensifying. Neither LED lighting companies nor distributors can blindly copy other people's business models. They must form their own unique core competitiveness in order to win the future.

Vice President Liu Kefeng delivered a speech

Entering 2014, how lighting companies can manage the fierce competition and finally realize the dream of becoming stronger and bigger is a question that the executives of every company are thinking about. Liu Kefeng suggested that dealers should first build their own core competitiveness, practice internal skills, improve pre-sale, in-sale and after-sale service capabilities, and complete the operation from mom-and-pop stores to corporate operations. Secondly, build a learning organization and make good use of new technologies and tools. What's more important is that dealers should make decisions and then act, fully assess the situation, and choose the corresponding lighting brand enterprises to cooperate with according to their own business attributes. supported businesses. On the basis of making choices, Liu Kefeng said that dealers should consider the following dimensions: capital, team, front-end (marketing), back-end (supply), products, service capabilities, response speed, and examine the core value and existing resources of the company. For dealers, choosing the right brand is the most important thing. Excellent companies can not only help dealers make money, but also help dealers grow rapidly!