After entering 2009, pinshang lighting strengthened the brand and channel construction, upgraded the sales network nationwide, and made remarkable achievements in the construction of specialty stores. Since May 2009, the construction speed of specialty stores in Jiangxi market has been amazing, with dozens of newly-built specialty stores, and the "product red" is popular in Jiangxi.
The construction of terminal stores is the first step of brand penetration into the market, and it is also the simplest, direct and effective way of brand communication. Based on "seeking stability in speed, refinement in stability and development in refinement". Pinshang lighting has built more than 10 stores since May, including 3 stores with an area of more than 120 square meters. According to Zhou Yuanxun, director of pinshang Nanchang office, in October, pinshang specialty stores in Jingdezhen, Shangrao, Pingxiang and Nanchang opened one after another. Since the opening of each specialty store, "pinshang red" has been deeply loved by the majority of consumers, greatly promoted the sales of products, improved the popularity and reputation of the brand in the local market, and further expanded the market share, It has laid a solid foundation for developing key strategic markets.
Pinshang is moving forward at a steady pace in Jiangxi market, constantly optimizing and integrating various resources, and sharing products and win-win future with a group of young, excellent and passionate dealer teams emerging locally.