Since the appearance of the new decoration of pinshang Baiyin Moore store at the end of April, pinshang Northwest Office, after careful planning and preparation in the early stage, has carried out on-site promotion activities in more than a dozen large communities in Baiyin City from June 6. Tens of thousands of residents will fully understand pinshang. This community promotion activity will last for one month. On June 6 and 7, the effect of community promotion activities is obvious, Ceiling lamps and electrical products are very popular with consumers. Several orders were sold immediately, and many owners said they would go to the store to buy them. It is reported that from June 10 to July 10, Moore lighting will also hold a promotional activity to give back to consumers with the theme of "Moore's third anniversary, good gifts". During the activity, the products in the whole audience will be 60% off, buy and give, buy and give more. The internal and external linkage promotion activities not only narrowed the distance with consumers, but also played a positive role in brand publicity and promotion of products, and gradually expanded the influence of products in Northwest China.