Bright Summit summit

From December 1st to 2nd, hosted by 1688.com, a subsidiary of Alibaba Group, the "Alibaba Bright Summit" with the theme of "Building an LED E-commerce Ecosystem" was grandly held in Hangzhou. More than 30 mainstream companies in the industry participated in the theme discussion of the summit as the "co-constructors" and "intent parties" of the "LED e-commerce ecosystem". Liu Fei, Assistant President of Alibaba Group International Business Department, Ma Jia, Head of Alibaba 1688 Procurement Business Department, Wu Ling, Secretary General of National Semiconductor Lighting Engineering R&D and Industry Alliance, Zhang Donglei, Deputy Director of High-tech Department of Guangdong Provincial Department of Science and Technology, Guangdong Provincial Department of Science and Technology Yao Huarong, deputy director, Zhang Dingkang, deputy director of the Standardization Division of Guangdong Provincial Bureau of Quality and Technical Supervision, Lu Jianxin, secretary-general of China Electronic Commerce Association, Sui Shirong, Guangdong Semiconductor Lighting Industry Joint Innovation Center and representatives of lighting companies attended the summit. Liu Kefeng, vice president of Jiawei Co., Ltd. and vice president of Pinshang Lighting, was invited to attend the summit and accepted the plaque of the sponsor of the Bright Summit Summit on behalf of the company.

Award Ceremony: The fourth from the left is Liu Kefeng, Vice President of Jiawei Co., Ltd. and Vice President of Pinshang Lighting

The summit is divided into keynote speeches by guest representatives, round-table discussion and interaction, the launching ceremony of the "LED E-commerce Ecosystem", and the awarding ceremony. In the keynote speech session of the guest representatives, Liu Fei, Assistant President of Alibaba Group International Business Department, Yao Huarong, Deputy Director of Guangdong Provincial Department of Science and Technology, Lu Jianxin, Secretary General of China Electronic Commerce Association, Wu Ling, Secretary General of National Semiconductor Lighting Engineering Industry Alliance, Guangdong Province Sui Shirong, the Joint Innovation Center for Semiconductor Lighting Industry, has delivered insightful and wonderful speeches. The roundtable discussion sessions mainly focused on the topics of "how to integrate online and offline", "how to balance online and offline product prices", and "how to solve the competition and conflict between online and offline". Discuss.

At the meeting, the launching ceremony of "jointly building an LED e-commerce ecosystem" between Alibaba and lighting companies and the certification and awarding ceremony of Alibaba's LED procurement enterprises were also held. Vice President Liu Kefeng accepted the award from the organizer on behalf of the company.

Group photo of the participants: The fourth from the left is Liu Kefeng, vice president of Jiawei Co., Ltd. and vice president of Pinshang Lighting

E-commerce channels are on the rise, and consumption concepts have quietly changed. The sales figures announced by various industries after Double 11 are hard evidence, which has brought certain pressure to traditional channel operators. Recently, the second season of Pinshang Lighting's Qiming Action and the 2014 China Lighting Engineering Channel Tour Group came to a successful conclusion. During the visit, the tour group found that online purchases of LED products are mainly scattered customers, which are mainly from lighting products. It is determined by attributes such as emphasis on experience and emphasis on after-sales service. Although the development of LED lighting in many cities is good, such as Zhuzhou, Zhengzhou, Guiyang and other cities, the planning, transportation and e-commerce channels of the lighting city have caused some dealers to face an embarrassing situation. Pinshang Lighting believes that online The two offline channels are not incompatible with each other. Only reasonable configuration and mutual integration can help enterprises develop better, grasp the development context of the times, and achieve the goal of becoming bigger and stronger.