On April 8, the 2009 junior class training of sales engineer of pinshang college was successfully completed. The training lasted for three days, and more than 60 marketing personnel and store sales personnel from all over the country participated in the training. The training is divided into four links: marketing theory and product knowledge, on-site Q & A in the exhibition hall, workshop visit and test paper assessment.

Chart / course training, professional skill improvement

Wang Zhiyong, chief engineer of the R & D department, Xu Changcai, manager of the engineering management center, Lai Meng, lighting designer, and Han Yi, Minister of key customers, will give lectures on marketing theory and product knowledge. Specific courses include product knowledge, lighting design knowledge, brand promotion, large projects and brand chain operation.

Figure / exhibition hall visit, on-site Q & A

The lighting exhibition hall and sample exhibition hall of the company, Chang Xuehe, director of channel management, Gan Jiaxiong, engineer of electrical business department, etc. explained and answered questions on the spot in combination with reality.

Fig. / branch factory visit, familiar with process flow

The training increased the visit to the branch factory to have an in-depth understanding of the production of hardware, paint, plastic accessories and other products, and be fully familiar with the process flow of product production. The trainees said that the training enriched the product knowledge and had a deeper understanding of the production process and process of lighting products.
Under the influence of the financial crisis, the competition in the domestic lighting industry has intensified. On the one hand, we need to improve the comprehensive quality of sales personnel, strengthen the training of professional and technical knowledge of the industry, and market personnel should have strong market development and sales ability and strong service awareness. The company has continuously strengthened the training of marketing team and focused on cultivating senior marketing talents who can independently manage and plan the market, which has injected new vitality into the implementation of the company's strategy.